Answer :
Final answer:
The advertisement uses the persuasive technique of positive association, suggesting that wearing the clothing will impress friends. This technique connects the product with social validation and peer approval. Other techniques include using beautiful people in ads, though they are not the focus here.
Explanation:
Understanding Persuasive Techniques in Advertising
In the advertisement you described, where the clothing brand suggests that wearing their products will help individuals impress their friends, the persuasive technique being used is categorized as positive association. This approach relies on connecting the product with favorable feelings or peer approval, thereby influencing the target audience's purchasing decisions.
Another common persuasive technique is the use of beautiful people in advertisements, where attractive models are shown wearing the product to create an idealized image that consumers aspire to. While nostalgia can evoke emotional responses by referencing the past, in this case, it's the promise of social validation that plays a pivotal role.
- Positive Association – linking products to social acceptance.
- Beautiful People – showcasing attractive individuals to attract consumers.
- Nostalgia – appealing to past emotions.
Learn more about persuasive techniques here:
https://brainly.com/question/2883251