Answer :
Final answer:
The advertisement is using the bandwagon persuasive technique, which suggests that most people use a specific brand, encouraging others to join in. This technique leverages social acceptance and the desire to be part of a popular choice. Other techniques mentioned, like celebrity endorsements, focus on different aspects of persuasion.
Explanation:
Understanding Persuasive Techniques in Advertising
In the advertisement that indicates that the majority of the population uses a specific brand of sunscreen, the persuasive technique being used is called the bandwagon effect. This technique suggests that because many people are using the product, you should too, creating a sense of peer pressure or social acceptance.
The bandwagon technique is effective because it appeals to our natural desire to fit in and be part of a group. For example, if an advertisement shows that "most people are using this sunscreen" it implies that those who do not use it may be missing out or making a poor choice.
Other persuasive techniques listed, such as celebrities endorsing the product or nostalgia relating to past experiences, focus on different emotional appeals. In contrast, bandwagon focuses specifically on the idea of belonging and social conformity.
Examples of Bandwagon Technique
- "Everyone is switching to Brand X sunscreen, so you should too!"
- "Join the millions who trust Brand Y for their skincare!"
Learn more about Persuasive Techniques here:
https://brainly.com/question/2883251