Answer :
Final answer:
The advertisement uses the bandwagon technique, suggesting that the majority of the population uses this brand of sunscreen, encouraging others to follow suit. This tactic relies on social approval and conformity. In contrast, other techniques like name-calling and nostalgia serve different purposes in advertising.
Explanation:
Understanding Persuasive Techniques in Advertising
In the advertisement that Corey is analyzing, the statement indicating that the majority of the population uses a specific brand of sunscreen employs the bandwagon persuasive technique. This technique aims to convince individuals to adopt a behavior or purchase a product based on the idea that 'everyone is doing it,' which creates a sense of urgency and social approval.
Examples of the bandwagon technique can be found in various forms of advertising where slogans like 'Join the millions who use this product' or 'Don't be left out; everyone loves this!'. Conversely, the other options mentioned, such as name-calling and nostalgia, involve different strategies: name-calling discredits competitors while nostalgia evokes positive feelings from the past.
Summary of Persuasive Techniques
- Bandwagon: Encourages people to conform by highlighting the popularity of a product.
- Name-Calling: Attacks competitors rather than promoting one's own product.
- Nostalgia: Uses memories and feelings of the past to create a sentimental connection with the product.
Learn more about persuasive techniques here:
https://brainly.com/question/2883251