College

Jamie is analyzing an advertisement that suggests people will impress their friends by wearing a certain brand of clothing. What persuasive technique is being used?

A. Simple solution
B. Nostalgia
C. Positive association
D. Beautiful people

Answer :

Final answer:

The advertisement uses positive association to suggest impressing friends by wearing a specific brand of clothing. Associational learning and positive affect play a significant role in influencing consumer behavior through advertising.


Explanation:

Positive association persuasive technique is being used in the advertisement where wearing a specific brand of clothing is linked to impressing friends. Advertisers often utilize associational learning to create positive feelings towards a product by associating it with positive features or emotions like beautiful people or enjoyable experiences. This creates a positive affect in the consumer, influencing their perception of the product.


Learn more about Advertising techniques here:

https://brainly.com/question/18498395


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