Answer :
Final answer:
The persuasive technique used in the advertisement suggesting that wearing a certain brand will impress friends is called C ) 'Positive association.'
Explanation:
Jamie is analyzing an advertisement that suggests people will impress their friends by wearing a certain brand of clothing. The persuasive technique being used here is c) Positive association. This form of persuasion is common in advertising, where marketers attempt to link a product with a sought-after feeling or status. By suggesting that wearing a specific brand will make you more admirable in the eyes of your peers, the advertisement is creating a desirable link between the product and social approval.
Advertisements often rely on the bandwagon fallacy, creating the impression that 'everyone' is buying a new product to inspire others to buy it. This can be considered an appeal to popularity, which is a similar but different technique that argues something is better or correct simply because it is popular. However, in this case, the advertisement is not suggesting that the clothes are good because everyone wears them, but rather that wearing them will lead to social approval.